Services
Our Paid Advertising brings the right people to you. The Lead Machine Infrastructure turns them into booked calls. Each one needs the other.
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Ads
Funnel
Booked Call
How It Fits Together
Two Halves of One System
Each half does one job. Neither works without the other.
STEP ONE: GENERATE
The Engine Generates Leads
Meta and Google campaigns put your offer in front of the right people. Without a funnel behind them, those leads leak away.
Leads flow in
Bookings make the ads pay back
STEP TWO: CONVERT
The Infrastructure Converts Them
Landing pages, booking, CRM and follow-up turn attention into booked calls. Without traffic, a funnel sits empty.
Remove either half and the system stops working. Together, they close each other’s gaps.
Paid Advertising Engine
How the Engine Runs, Step by Step
Meta and Google, run as one engine, in the order the work happens.
1
Strategy and Audience Targeting
We define who you are reaching and why, before any budget is spent.
2
Creative Direction and Ad Copy
Creative and copy built to earn the click and set up the conversion.
3
Conversion Tracking
Tracking aligned with your funnel, so every lead is counted and attributed.
4
Campaign Build and Launch
Your Meta and Google campaigns are built, checked and launched by us.
5
Ongoing Optimisation
Budgets, audiences, creative tests and search terms reviewed and improved every month.
6
Monthly Performance Report
A clear report each month on what ran, what it produced and what changes next.
Lead Machine Infrastructure
The Infrastructure That Converts Them
Everything that happens after the click, built, managed and refined every month. Open each part to see what it does.
Platform Build and Management
Landing Page Funnels
Calendar Booking and Forms
CRM and Pipeline
Tracking and Reporting
Nurture Automations
Website
A Website That Feeds the Same Funnel
A premium website build that supports organic discovery and feeds the same funnel as your ads.
Premium website build
Minor copy updates
Hosting, security and performance monitoring
AI Systems
AI That Qualifies, Answers and Books
The AI does not close deals. It qualifies leads, answers enquiries and books appointments. The human closes.
AI Chat Agent
AI Voice Receptionist
Chat and Voice Together
AI Chat Agent
Hi, I need a quote for next week. Do you cover my area?
Yes, we do. What is the job, and which suburb are you in?
Kitchen renovation in Marrickville.
Thanks, that is a fit. I have Tuesday 10am or Thursday 2pm. Which suits you?
Tuesday.
Booked for Tuesday 10am. A confirmation is on its way.
Handed to a human to close
The Full Lead Machine
Engine, Infrastructure and Website as One
One build, one system. Each part has one job.
The Engine
Generates the leads
Meta and Google, run as one paid advertising engine.
The Infrastructure
Converts them
Funnels, booking, CRM, tracking and follow-up.
The Website
Supports discovery
Supports organic discovery and feeds the same funnel.
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No Lock-In
Your Data Stays Yours
If you choose to leave, you are not locked in. You can always buy the system from us.
You Own
All of your client data and lead data
Your Google Tag Manager and Google Analytics tracking setups
Your Meta campaign setups
We Host, Run and Manage
The landing page funnels, calendar bookings and forms
The CRM and pipeline
Your website, if we build it for you
How We Start
From Application to First Milestone
A clear start, so you know what happens and when.
01
Kickoff Call
We confirm your goal, lock the scope and agree your reporting rhythm.
02
Private Workspace
You get a private client workspace and a dedicated Telegram group for messages and approvals.
03
Access Handover
You hand over only the access your service needs.
04
First Milestone Dated
Your first milestone is dated before the work begins.
FAQs
Questions About the Services
The questions most businesses ask before they book a call.
Do I need both the Engine and the Infrastructure?
Does the AI replace my team?
Will this take up loads of my time?
Who pays for texts, calls and emails?
Can I take the system with me if I leave?
Do you only run Meta and Google ads?
Will the AI sound like a robot?
How will I know what is working?
Do I need a new website?
Ready to Build the System?
We take on a limited number of clients at a time. Tell us about your business and we will be in touch if it is a good fit.
Apply Now
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